TeradataVoice: Rome Wasn’t Built In A Day, Why Should Your Analytics?

The biggest question facing organisations yet to embark upon any serious analytics activity is where to start? With so much data and so many analytics techniques to explore, it is easy to freeze like a rabbit in the headlights. Choosing to do nothing is not an option when two thirds of respondents to a recent survey report that big data and analytics initiatives had a significant, measurable impact on their revenues.

Original: Forbes Real Time